The Ultimate Playbook for Athletes
How to use your influence and master life beyond the game
As an elite athlete, parent of an athlete, aspiring athlete, or even a struggling athlete, Alex believes, just like Nike says in its ads, "if you have a body, you're an athlete." And as athletes, we can all improve how we influence others and become more aware of how we are influenced. The biggest thing that we need to understand is how our natural, God-given gifts can also hurt us if we don't have the character to see ourselves outside of the platform of athletics. When we do this, we become better leaders, but it starts with recognizing that we are more than just athletes.
Breaking on the Ball of Life
Where bold decisions lead to unforgettable wins
The book is structured around the principles of Alignment, Assignment, and Adjustment, which Alex uses to guide readers through recognizing and seizing life’s pivotal moments. By exploring the nuances of football tactics—like the role of a cornerback in anticipating and adapting to plays—the book offers insights into how these strategies can be applied to personal and professional challenges. It encourages readers to prepare meticulously, react adaptively, and continually refine their strategies to maintain alignment with their core values and goals. Through personal anecdotes, including those from his NFL career and beyond, Alex illustrates how embracing discipline, responsibility, and ongoing adaptation can lead to enduring success and fulfillment. The ultimate message is clear: with the right mindset and actions, anyone can turn life's challenges into opportunities for growth.
